My Money Blog

Three Ways Affiliate Can Use Facebook To Earn More Commissions

Posted on 27. Jul, 2009 by Casper.

Affiliate marketing has been given a tremendous boost with the new social media marketing craze that is sweeping the internet. Social networks such as Twitter and Facebook has given affiliates a little more opportunity when gaining new customers and earning more commissions.

Facebook is a social network, much like MySpace, where you connect, network, and share things in your life with people who you are friends with (I guess you already knew that ). Facebook, once a domain of high school kids and young adolescents playing games and hooking up, is now a legitimate force in internet marketing. Affiliate marketing is no different. Here’s three powerful ways you can earn more commissions with Facebook.

Connect With Others Within Your Niche

Facebook allows you to search for people according to name, network, school, and even keywords is done correctly. Try to search for people within your own niche or topic of the product your are marketing.

Most affiliates market several products so you have two options available to you. You can select one or two closely related products and focus your Facebook marketing in these areas or you can purchase Facebook Ads. These are like Pay Per Click ads on Google, but show up on the profiles of people who have something to do with the topic of the ad.

Start A Group Around The Topic Of Your Affiliate Product

Groups and fan pages are big topics on Facebook right now. And for good reason. They are generally good places to do specific, targeted promotion of products. For instance, if you are an affiliate for a car product, you can start a group for car enthusiasts. When sending notices to your group you can mention your product, or website. Not only do you get marketing, but you also meet others, can connect with them and build strong relationships.

Write Notes

Facebook notes are almost like having your own blog. Whenever you write a new note then everyone on your friend list gets notified. You have the options of “tagging” people with your note also so that their friends are also notified.

Facebook is a great place to connect with others in your niche. But, not only that. If you are into affiliate marketing, those connection can turn into increased commissions.

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Blog Traffic – Back To School

Posted on 25. May, 2009 by Casper.

Lately I have wondering how get more traffic to my blog. I am well aware of the common and popular ways of doing this; commenting on blogs, forum posting and so on. When I first started this blog, not to long ago, I guess I had my own ideas on how to market my blog, but I soon learned that marketing a blog is very different from marketing products and service. So I have given it some thought on how to increase the traffic to my blog.

Going back to marketing school:

As mentioned, I already had a good idea on where to start when it I began blogging. All though many older marketing techniques are  still very useful, I know I need to learn some marketing and promotion techniques that focuses on blogs. I have been “out” of the Internet marketing, making-money-online stuff for quite sometimes and a lot have changed. The Internet changes so fast, that I find myself missing out on some great stuff. So, it’s time for me to get back to school and take some classes in blog marketing and blogging techniques (I hope I’ll pass the finals someday:))

Finding some good marketing tools

To make things easier for myself, I have started to look for some tools to aid me in this blog marketing quest. As we all know the Internet is filled with great and often free tools of all kinds. I have come across a couple of decent tools, and also some helpful sites (found this site while looking for a specific image. I believe I might learn something about blog traffic here: http://www.blogtrepreneur.com).

I hope you understand that I do not wish to post the names or link to any tools just yet, as I want to test them first to make sure they have no harmful effect on my blog. I promise if any of the marketing-tools I find are useful I will make another post!

Just DO it!

I’m a bit embarrassed to say this, as I know better. I seem to have neglected marketing my blog. Been writing some poor articles which I believe was my subconsciousness way of trying to postpone my daily marketing task. It is time to get into the game for real and even if I really don’t feel like it, I have to do it!

So here is simple 3-step plan. I know there’s no details on what I can do or already do to getting some more visitors to my blog, but I am sure I will learn some tips and tricks fast. If you want to come back to school with me I’ll carry your books

I wonder if this blog willhave some useful tips http://blogtrafficgeek.com/ Only problem is: Alexa rank is worse than mine! :/

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Social Marketing

Posted on 28. Apr, 2009 by Casper.

By: Admin

Social marketing is about doing social good using ideas and programs taken from regular marketing. However unlike marketing which is designed to sell products/services to people and has a financial goal, social marketing is meant to atain various behavioural goals. Social marketing is all about encouraging society to make a change for the better, the goal here is not financial. Examples of social marketing would be anti-smoking campaigns, wearing seatbelt ads or don’t drink and drive campaigns. The benefit is to society not just to the campaigners.

Social marketing began in the 1970s with Philip Kotler and Gerald Zaltman who began to understand that marketing concepts used to sell products/services could be used to ’sell’ attitudes and affect how targeted groups or society as a whole acts. Social marketers still need to research what people want, but it is not about a specific product. It has been used particularly in the health sector but does not have to be exclusive to it. As with regular marketing, social marketing uses the four Ps.
The Four Ps are promotion, price, product and place.

Promotion

is about advertising and public relations. Marketing has to create a demand within society for the product or the change.

Price
considers the cost to the consumer or society. In regular marketing this would be a product, but in social marketing the price may be poor health if they do not ‘buy’ into the concept, or it could be social disapproval. For example ten years ago smoking was socially acceptable and for the younger people even seen as ‘cool’. Today there is a strong disapproval of smoking within society. Public smoking is banned, the only smoking adverts on T.V are anti-smoking campiagns that look at the affects on you health.

Product

is what is being sold. For social marketing the product is the idea or behaviour they want you to adopt. Sometimes it does involve an actual item such as condoms for safe sex campaigns, but it can also include services and influencing our own actions. Social marketing has to persuade its ‘customers’ that there is a problem with the current behaviour/status and then offer a product that changes this for the better. Accuarate research is vital here, as if society does not percieve there to be a problem with how things are or cannot be persuaded that there is a problem, then they will not buy into whatever change social marketing offers. It is importnat to understand where the customer is coming from, what part of society is being targeted.

Place

is less obvious in social marketing. For actual products this means where it is stored, sold or given out. For changes in behaviour place is less obvious. It refers to where information is place for the public to view and where educating society can occur.

As well as these known marketing tools, social marketing mixes in other concepts, has become known as the marketing mix collectively. These other strategies are just as important in social marketing such as looking at policy changes, funding campaigns and getting various agencies to work together.

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