My Money Blog

Review of Mass Article Control – Is It a Scam?

Posted on 15. Aug, 2009 by Casper.

So it’s time for another program review. This time I have tried and tested the Mass Article Contro software. So is this really the solution for the all the article marketers out there, working hour after hour writing and submitting articles? Well, let’s see what Mass Article Control software can do…

The Mass Article Control package consists of two different packages: The  Mass Article Creator and the Mass Article Submitter, which needs to be installed seperately. The idea of having both programs is ofcourse the ability to first re-write an article with the The  Mass Article Creator, to create several (actually 1000 different articles) and submit those articles to several article directories using the Mass Article Submitter.

Mass Article Creator:

To test it I loaded an old article of mine, made some adjustments and tweaks, which by the way is really well explain with vidoes, and I hit the “preview possible articles”. BANG! Within a few seconds 1000 articles where created. At this point I was pretty impressed, but my excitement disappeared within a few seconds also:

I scrolled down to pick a random re-write of the article, and it was really horrible. The article didn’t make any sense at all! Here’s a couple of examples from the re-written article:

“Fiber intake be supposed to at all times attempt give in give with…”

“Lactic acid, alcohols and coffee are about of the comestibles with the purpose of you might plan to keep your hands rotten.”

Not really what I was trying to explain in my article. So really, this article spinner is as useless as all the other re-write programs, and I seriously doubt that any article directory or ezine with self-respect will publish an article with the above sentences!

Mass Article Submitter:

The Mass Article Submitter is just an ordinary article submitter. Sign up to the article directories, add your article(s) and push the button. Nothing new here at all.

Conclusion of the Mass Article Control software:

Keep your money and look for some free software. The Mass Article Control package, is as useless as any other similar software. I wouldn’t have my name attached to any articles re-written by the Mass Article Control software.

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Three Power Tips For More Effective Emails

Posted on 13. Aug, 2009 by Casper.

People think that copywriting is purely in the world of sales letters, web pages, and newspaper ads. However, copywriting is really anything that is written for the purpose of advertising or personal relations. That means email.

Copywriting for your email marketing campaign is actually more important than the writing on your website’s sales page. The copy in your email has the demanding task of turning skeptical readers into emotionally charged buyers. Try these three copywriting tips for your next email.

It all starts with an entrancing subject line

The first part of your email that will be seen by any prospective reader is the subject line that shows up in their inbox. A dull sounding subject, or something that is just too flashy, will send it straight to the trash. Take time in crafting a subject line that will catch the reader’s attention and pull at their emotions.

Most people will open a subject line that has things like;

·    “10 Biggest Secrets of…”
·    Have you ever thought of…”
·    How I Saved Money On My…”

Follow-up with a personal greeting

Having the opportunity to use the subscriber’s name in your email is a technological marvel. With this ability you can go from autonomous marketer to almost friend. People love it when they are being addressed by their name. Take advantage of this and begin the body of your email with a personal greeting.

Use plenty of paragraphs

Traditionally a paragraph is 4 to 6 sentences all contained within a main idea. When writing an email ad or newsletter, the regular rules of grammar are thrown out the window. Short, concise paragraphs will hold the reader’s attention more because they can actually speed read, or “skim”, your email and not feel like they are going to waste time reading it. Every three, two, or even single sentence you should jump to another paragraph.

Email copywriting is essential to the overall success of your marketing campaign. Blow up your next email marketing campaign with these simple copywriting rules.

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